News

Temas, narrativas y riesgo reputacional en el análisis avanzado de medios | News, #Reputation
En la era de la sobreabundancia informativa, saber que tu marca aparece en las noticias ya no es suficiente. El verdadero valor estratégico reside en entender cómo se habla de ella y qué historias están calando en la opinión pública. Para navegar este entorno, es fundamental distinguir entre el “ruido” de las palabras clave y…
Análisis de medios avanzado: Aprende a diferenciar temas y narrativas en medios y a medir el riesgo reputacional para anticipar crisis y tomar decisiones estratégicas informadas.
Read
now
ranking of ia's best assistants
Must-have artificial intelligence assistants of 2025 | News
When we talk about the best artificial intelligence assistants, we are not only referring to the most popular or most mentioned in the media. The real value lies in their ability to adapt to different environments, solve specific problems and provide efficiency without losing accuracy. In 2025, the difference between a good assistant and an excellent one is...
Read
now
tool for monitoring parliamentarians and senators
Enigma, the tool for monitoring parliamentarians and senators | News
Understanding what goes on inside parliaments and senates is no longer just a matter of institutional transparency. For companies, organizations, lobbies and institutional relations departments, anticipating a legislative change can make the difference between success or a strategic setback. In this context, having a tool for monitoring legislative...
Read
now
artificial intelligence applied to companies
What is artificial intelligence applied in companies | News
Artificial intelligence (AI) is no longer an emerging technology: it has become an essential strategic resource for companies seeking to optimize processes, anticipate change and generate value from data. According to McKinsey & Company's The State of AI in 2024 report, more than 72 % of...
Read
now
call center analyst
What is a call center analyst and why is he/she key to contact center success? | News
Within the contact center ecosystem, one of the most strategic profiles is that of the call center analyst. Although often overlooked compared to the visible role of the telephone advisor, this professional is responsible for interpreting and translating operational data into high-impact decisions. From tracking metrics to the development of...
Read
now
embedding
embedding
Embedding: the key tool for analyzing human language | Enigmia, IA, News
It is crucial for a company to have the necessary resources to analyze language in a digital era such as the one we are living in. No one should be satisfied with analyzing language in a superficial and distant way, since every comment or mention can have a considerable impact on corporate reputation. It is necessary to know how to understand and analyze...
Read
now
Artificial intelligence in institutional relations
How Artificial Intelligence is revolutionizing institutional relations and corporate reputation | News
Institutional relationship management with artificial intelligence is undergoing a profound and driven transformation. The techniques of the past have become outdated where the focus was exclusively on contact agendas, press releases or formal meetings. Today, organizations must navigate a hyper-connected, changing and information-saturated environment, where every move, every word and every action is a...
Read
now
Call Center KPIs to improve decision making and customer experience | News
Many people talk about metrics, reports, dashboards. But not everyone understands the real role KPIs play in a call center. They are not just there to fill out reports or to keep an eye on the team. They are the language that translates performance into decisions, and decisions into concrete results. A well-defined KPI connects operational...
Read
now
Online Reputation Management: What it is, why it matters and how to know if you're at risk
Online Reputation Management: What it is, why it matters and how to know if you're at risk | News
Without a doubt, the way others perceive your brand online carries more weight than ever. It's not just about what you post, but what others say about you. Google reviews, social media comments, blog posts, even a simple tweet with bad intentions can trigger...
Read
now
Best Artificial Intelligence Software
Best Artificial Intelligence Software | News
2025 will be the year when artificial intelligence consolidates its role as a key part of business strategy. Companies integrating emerging technologies are taking the lead, outperforming their competition through smarter processes, data-driven decisions and large-scale automation. In this new landscape, artificial intelligence software is...
Read
now

Our partnership