News

Indicadores de reputación corporativa: cuáles importan de verdad y cómo medirlos | News, #Reputation
Analizamos qué indicadores de reputación corporativa utiliza el mercado, sus límites y cómo evolucionar hacia una medición real del impacto reputacional y narrativo. La reputación corporativa se ha convertido en una de las variables más relevantes para la dirección estratégica de cualquier organización. Ya no afecta solo a la imagen externa de una compañía. Afecta…
Indicadores de reputación corporativa:
Read
now
Análisis de medios: qué es, para qué sirve y cómo ayuda a entender el espacio público | News, #Reputation
Qué es el análisis de medios, para qué sirve en comunicación y reputación y cómo convertir la cobertura informativa en conocimiento útil para tomar mejores decisiones.
Read
now
Qué es el scouting de fútbol: cómo funciona, por qué está cambiando y qué viene después | Actores públicos, News
Hablar de scouting de fútbol es hablar, en el fondo, de una de las actividades más decisivas de toda la industria deportiva. Antes de que un jugador fiche por un gran club, antes de que una agencia lo incorpore a su cartera, antes de que un equipo apueste por su desarrollo o un inversor intuya…
Read
now
Risk quantification
Risk quantification and analysis for effective decision making | News
Risk quantification is one of the most important analyses in any size company. When we talk about risk, we often make the mistake of thinking only of financial losses or regulatory compliance problems, but the reality is that risk is much broader than that, because it can be a...
Read
now
automated European legislative alerts
How to stay informed with automated European legislative alerts | News
The regulatory environment in Europe is changing faster than many organizations can cope with. It's not just about big laws making headlines. Hundreds of amendments, drafts and proposals are debated every week in national legislative chambers, European commissions and bodies that, without making a sound, can completely transform an industry. The...
Read
now
tool for monitoring parliamentarians and senators
Enigma, the tool for monitoring parliamentarians and senators | News
Understanding what goes on inside parliaments and senates is no longer just a matter of institutional transparency. For companies, organizations, lobbies and institutional relations departments, anticipating a legislative change can make the difference between success or a strategic setback. In this context, having a tool for monitoring legislative...
Read
now
embedding
embedding
Embedding: the key tool for analyzing human language | News
It is crucial for a company to have the necessary resources to analyze language in a digital era such as the one we are living in. No one should be satisfied with analyzing language in a superficial and distant way, since every comment or mention can have a considerable impact on corporate reputation. It is necessary to know how to understand and analyze...
Read
now
Artificial intelligence in institutional relations
How Artificial Intelligence is revolutionizing institutional relations and corporate reputation | News
Institutional relationship management with artificial intelligence is undergoing a profound and driven transformation. The techniques of the past have become outdated where the focus was exclusively on contact agendas, press releases or formal meetings. Today, organizations must navigate a hyper-connected, changing and information-saturated environment, where every move, every word and every action is a...
Read
now
Online Reputation Management: What it is, why it matters and how to know if you're at risk
Online Reputation Management: What it is, why it matters and how to know if you're at risk | News
Without a doubt, the way others perceive your brand online carries more weight than ever. It's not just about what you post, but what others say about you. Google reviews, social media comments, blog posts, even a simple tweet with bad intentions can trigger...
Read
now
social listening with artificial intelligence or AI
How to apply social listening of your brand in the age of Artificial Intelligence | News
Brands no longer have absolute control over what is said about them. Today, the conversation is fragmented, spontaneous and often in real time. And if a brand doesn't listen, it simply doesn't exist in that conversation. But listening no longer means counting mentions or measuring likes. Listening, in this new...
Read
now

Our partnership